Nonprofit organizations need software tools that can help them expand their reach and grow their impact, but sometimes these tools can be expensive. Luckily, there are a number of software options that are both affordable and effective. In this blog post, we will discuss five software tools that can help your nonprofit organization without breaking the bank. So whether you are looking for social media management software or an email marketing tool, we have you covered!
Tool #1 – WordPress.org for Your Website
If you are looking for a cost-effective way to create and manage a website for your nonprofit organization, look no further than WordPress.org. This software is free to use and offers a wide range of features and plugins to make your website look professional and function exactly the way you want it to. Plus, there is a large community to help support you and answer any questions you may have.
If you’re not sure what questions to ask or would rather someone else handle the design and maintenance of your website, I also have several website support packages that are affordable and get you the necessities.
Tool #2 – Hootsuite for Social Media Management
Hootsuite is a social media management software that allows you to manage all of your organization’s social media accounts in one place. This can be a huge time saver, especially if you have multiple people working on social media. With Hootsuite, you can see who is saying what about your organization, track your progress over time, and more.
Hootsuite offers a free plan for up to 3 social media accounts, which is perfect for small nonprofits just starting out. For larger organizations with more social media accounts, Hootsuite has affordable monthly plans starting at $19/month.
Tool #3 – Canva for Graphic Design
Canva is a great software option for creating professional-looking graphics for your nonprofit organization. With Canva, you can create everything from social media posts and ads to flyers and newsletters. And the best part? No design experience is necessary!
Canva offers a free plan with plenty of features and templates to get you started. For more advanced features and unlimited access to all templates, Canva has affordable monthly plans starting at $9.95/month.
Tool #4 – MailChimp for Email Marketing
MailChimp is a software that allows you to create and send email newsletters. This is a great way to keep your supporters updated on your work. With MailChimp, you can create beautiful email newsletters with no design experience necessary. Plus, MailChimp offers a number of features to make sure your emails are delivered and opened by your recipients.
MailChimp offers a free plan for up to 2,000 subscribers, which is perfect for small nonprofits just starting out. For larger organizations, MailChimp has monthly plans starting at $10/month.
Tool #5 – Google Analytics for Tracking Your Website Traffic
Google Analytics is a software that allows you to track your website traffic. It also lets you see how people are finding and using your site. This information can be incredibly valuable in understanding what is working well and where you can improve. Google Analytics is a free software and easy to set up.
In my opinion, it’s also just a good thing to have installed on your website so it can be collecting metrics before you’re even ready to use it. That way, when you are ready to start looking at your website traffic, you already have a wealth of data to work with!
There you have it! Five software tools that can help your nonprofit organization grow without breaking the bank. Do you have any favorite budget-friendly software tools that we didn’t mention? Share them in the comments below!